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Digital transformation




Since the 1970’s, retail stores have slowly undergone a digital evolution. POS systems replaced cash registers, credit cards became the payment norm, and security tags reminded shoppers to pay. Despite these changes, the fundamentals of the customer shopping experience remained unchanged: We still pick up products, ponder a decision, and either leave empty-handed or wait in line to pay.  

EMBRACING DISRUPTION UNLOCK SPEED, SUSTAINABILITY AND SOCIAL INNOVATION.

When I design an e-commerce platform I start from a deep awareness of the starting point (integration with the company system) and a clear identification of the arrival point (big data management): in fact, only with a broad overview digital can become a driver of business improvement and not a reason for organizational burdens.

 

OBJECTIVES:

Brand image 

Business e Operation

  • P&L (Budget e FORECAST)
  • Pianificazione Marketing 
  • Store management

Platform development

Logistic and wharehouse

Customer Service.